Founded in 1985 and historically growing, wm sport's expertise is particularly in national and international motor racing; here, we have been successful and established for 35 years. An extensive network enables us to offer sponsorships in every motor racing series in the world. As the official agency of Mercedes-Benz Grand Prix Limited in Formula 1 and Formula E. In addition, we have a large number of attractive mandates and marketing rights in the DTM and ADAC GT Masters.

In recent years, wm sport has specifically expanded the rights portfolio beyond motorsports so that we also offer our clients the opportunity to advertise season-independently or year-round with alternative sports and innovative advertising formats. These include customised packages for winter sports (Ski World Cups/World Championships, etc.), in the Basketball Bundesliga, in the rapidly growing sector of e-sports, but also in the cultural sector, for example the international literature festival lit.COLOGNE. Special TV advertising formats in the context of attractive sports broadcasts by the various broadcasting groups offer further networking potential.